Empowering Beauty: Celebrating Real Women in the Carvela Campaign

Carvela makup for real women


Carvela SS24 Campaign: Embracing Authentic Beauty with Real Women



Collaborating on the latest Carvela Campaign was truly a dream opportunity for me. Unlike other fashion jobs where I predominantly work with models, this experience was refreshingly different and immensely rewarding. Working with real women of different ages and ethnicities allowed me to celebrate the beauty of individuality and authenticity.

real women carvela

Being able to showcase my talent and creativity while helping these women shine as the best versions of themselves was incredibly fulfilling. Every moment of the campaign was special, as I witnessed the transformation and empowerment that comes from embracing one's unique beauty.

Three women at Carvela photo shoot

In the Carvela shoot, the focus was on enhancing the natural beauty of real women with a soft glam makeup look. Make up was subtle yet impactful: a flawless skin with a dewy finish, softly defined brows, and neutral eyeshadows in shades that complement each woman's unique features. A touch of shimmer on the lids adds a hint of glamour, while soft, fluttery lashes open up the eyes. A soft blush is applied to the cheeks, giving a youthful flush, while a rosy or nude lip color completes the look, adding a touch of sophistication.

Carvela real women beauty

Each woman was made to feel like the best version of herself, confident and radiant in front of the camera, embodying the essence of Carvela's timeless elegance.

Moments like these, where I can make a meaningful impact while doing what I love, are truly unforgettable.